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Knowledgebase

Knowledgebase

Analytics
Mirriam-Webster describes it as, “the method of logical analysis”. In web development it is simply analysing data about who visits your site, from what location, device,browser, how long, how often, what they clicked and what pages they visited. It may include insights on how to make them stay longer or take action that would benefit your business.
Blog (Weblog | Web log)
Britannica describes a blog as an online journal where an individual, group, or corporation presents a record of activities, thoughts, or beliefs. Some blogs operate mainly as news filters, collecting various online sources and adding short comments and Internet links.
CMS (Content Management System)
Oracle terms a CMS as a system that helps you manage digital content.
Whole teams can use these systems to create, edit, organize, and publish content. It acts as a single place to store content and provides automated processes for collaborative digital content management and creation using built-in (or designed) workflows. Different privileges and responsibilities are provided to individuals based on roles. For example, authors can post and save their work, but editors can modify and publish it. Administrators can do all these things as well as grant other people in the organization permission to update or revise content.
A CMS helps create and manage websites and website content using minimal technical overhead, so you can make better content instead of acting as a project or traffic manager. By providing an easy and cost-effective solution for content management, a CMS allows companies to manage and distribute their content without investing in a full-time content development team.

Examples include, WordPress, Joomla, Drupal etc

Cookies | Web cookies | browser cookies | Internet cookies | http cookies
These are small blocks of data created by a web server while a user is browsing a website and placed on the user’s computer or other device by the user’s web browser.
Cookies are placed on the device used to access a website, and more than one cookie may be placed on a user’s device during a session.

Cookies serve useful and sometimes essential functions on the web. They enable web servers to store stateful information (such as items added in the shopping cart in an online store) on the user’s device or to track the user’s browsing activity (including clicking particular buttons, logging in, or recording which pages were visited in the past). They can also be used to save for subsequent use information that the user previously entered into form fields, such as names, addresses, passwords, and payment card numbers

Domain (Domain Name)
A domain name is your website name, the address where Internet users can access your website, used for finding and identifying computers on the Internet. Computers use IP addresses, which are a series of number. However, it is difficult for humans to remember strings of numbers. Because of this, domain names were developed and used to identify entities on the Internet rather than using IP addresses.

A domain name can be any combination of letters and numbers, and it can be used in combination of the various domain name extensions, such as .com, .net and more.

The domain name must be registered before you can use it. Every domain name is unique. No two websites can have the same domain name. If someone types in www.yourdomain.com, it will go to your website and no one else’s.

A domain name is an essential part of having a website, but it’s only part of the equation. In order to launch a website, you’ll also need content and a hosting service to store your files so they can be accessed on the internet. Remember that owning a domain does not mean hosting is also included.

Dynamic & Static Websites
A static website is one with stable content, where every user sees the exact same thing on each individual page. On the other hand, a dynamic website is one where content is pulled on-the-fly, allowing its content to change with the user
Hosting
In a nutshell, web hosting is the process of renting or buying space to house a website or websites on the World Wide Web. Website content such as PHP,HTML, Javascript, CSS, images etc has to be housed on a server to be viewable online.
Hosting normally comes with rented server space that has an amount of hard disk space or cloud storage, bandwidth to determine how much traffic your site can allow, email hosting, FTP access or ability to transfer files to and from your server. All this is normally managed using a tool known as a cPanel where the hosting owner can login and manage their website.
Reference: Namecheap
SEO (Search Engine Optimization)
this is the process of making your site better for search engines. Also the job title of a person who does this for a living: We just hired a new SEO to improve our presence on the web.

SEO is about meta data, various webmaster tools, keyword analysis and following best practices that will hopefully make it easier for search engines to crawl, index, and understand your content.
Server | Web Server
A server is a computer on the internet that hosts a service or website and allows client computers to connect to it thereby, ‘serving’ the content for your device to download and view in your browser.
SSL Certificate | Secure Socket Layer Certificates (Https)
SSL(Secure Socket Layer) certificates are a small data files that cryptographically establish an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browser remain private.
It allows your website to show with the pretext, https instead of just http meaning that it is more secure and can prevent many forms of attack.
Types of Websites
  • Business
  • Ecommerce
  • Blog/News
  • Landing Page
  • Portfolio
  • Event
  • Forum
  • Wiki/Database/Directory
  • Service provider (streaming, online tools, web apps, etc)
  • Social media
WPO (Web Performance Optimization)
According to arimetrics, WPO consists of the use of techniques and tools aimed at improving the download speed and rendering of web pages.
They are practices that lead to improve the performance of the page and that favor web positioning. This also translates into an increase in the time of visits and therefore, an increase in conversions. Since Google announced that it was a key factor in SEO positioning and with the penetration of mobile devices, special attention should be paid to this.

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